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Embrace the Hate! Confronting Negative Online Reviews

As a property manager, you have a very big job — maintaining curb appeal, managing maintenance requests, and keeping your residents happy are all just touching the surface of your day to day activities. In many ways, the internet has made your job easier. After all, you can advertise to new residents and find the […]

Are Your Residents Satisfied with Social Media?

Social media is everywhere; it seems like no matter where you go on the internet, there is always a friendly reminder of your favorite social media page. If you’re not using social media websites like Facebook, Twitter and Instagram, you’re missing out on a big opportunity to connect with your current and potential residents. If […]

Social Media May Hit the Target, But It’s Not a Magic Bullet

Oh no, not another article about social media! Wait, give me a chance. Here we’ll discuss it from an operations standpoint for property management. Like all popular topics, it’s tough to write about social media without spouting a few clichés. So here they come… Social media is here to stay. Using web and mobile technologies, […]