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Four Ways to Bring Proactive Customer Service to Life

The other day a friend told me, “I spend all my time reacting and putting out fires. I don’t have time to be proactive.” Who doesn’t understand that feeling? The shift to a more proactive approach to customer service doesn’t have to mean sweeping changes. Just a few tweaks can net great results. Consider these […]

The Pitfalls of Text-Only Communication

Facebook’s hot off the press acquisition of What’sApp for the hefty sum of $19 billion signals the next step in the evolution of mobile messaging for the masses. After all, text messaging is a simple, convenient way to communicate when you can’t talk, but it should not be relied upon as the sole communication method […]