Blog

Resident Communication is Not One Size Fits All

In property management, communicating with residents is more important now than ever. Long gone are the days when you can post a sign or hand out flyers to inform your residents. Many companies have turned to mass notification services to fix this communication problem. However, some use text-only services as their solution. While this may […]

Embrace the Hate! Confronting Negative Online Reviews

As a property manager, you have a very big job — maintaining curb appeal, managing maintenance requests, and keeping your residents happy are all just touching the surface of your day to day activities. In many ways, the internet has made your job easier. After all, you can advertise to new residents and find the […]

Are Your Residents Satisfied with Social Media?

Social media is everywhere; it seems like no matter where you go on the internet, there is always a friendly reminder of your favorite social media page. If you’re not using social media websites like Facebook, Twitter and Instagram, you’re missing out on a big opportunity to connect with your current and potential residents. If […]

“You’re Already A Customer, So You Don’t Count”

If your top priority is to attract new residents… read this. I was the only customer at a car rental agency the other day, yet no one would help me. They were too busy answering the phones. I finally gave up and called them. When the service rep realized that the person on the other […]

If You Hate Surprises…You might be a property manager!

If You Hate Surprises… You might be a property manager! OK, we’ll leave the comedy to Jeff Foxworthy. However, daily “surprises” are the bane of nearly all apartment management staff. One of the worst surprises is unexpected turnover… losses that could have been prevented if you had only known there were problems. In a 2011 […]